All Hail the “Fashion Doughnut”

…As Krispy Kremes are now being called, by publications such as Glamour. Krispy Kreme, like Starbucks and Dunkin’ Donuts, is an American fast food chain. But like Tim Hortons in Canada… It’s not very fast. A Krispy Kreme store opened…

Canada’s Worst Kept Secret: Say Hello To Tim Hortons

It came to my attention during my visit to Calgary that there was one fast food chain that you just couldn’t get away from. Like Starbucks in New York, there was one on every corner. It was always busy, whatever…

Hollister and Abercrombie’s Marketing is Spot On

I think its safe to say that the American casualwear brand Abercrombie & Fitch, and its sister brand Hollister, are starting to take the UK by storm. The storm has already hit America, and wreaking havoc, with both brands now…

Why Coldplay’s Glasto Set Was Extremely Postmodern

Last night I watched Coldplay headline Glastonbury for the third time. It’s safe to say… They absolutely killed it! They’ve got a new album in production and played a couple of songs from it during their set… It amazes me…

Sometimes It’s Better to Choose Function Over Fashion

Sometimes, when it comes to what you wear, you have to be practical rather than fashionable. I was reminded of this lesson during my day at Download festival on Sunday 12th June. Basically… It rained all day long. And not…

Festival Fashion Makes a Comeback for SS11

It’s that time of year again. Everyone’s starting to talk about festivals and what might be in fashion this year according to the S/S 11 trends! Western Chic is a big rumour (fringing, checked shirts, anything tan), along with New…

Film Spotlight: Black Swan

The latest trend, or so it would seem? Going to see the film Black Swan at the cinema! This pyschological thriller, directed by Darren Aronofsky, is nothing like what we’ve seen before – hence making it a must see! Especially…

SS11 Trend Alert: Colour Punching/Blocking

The future is bright with this S/S 11 trend! (Magazine scan courtesy of Marie Claire) I remember when colour blocking was ‘in’ a few seasons ago… But I found it difficult conforming to it. My personal style is quite grungy/edgy… so…

My Very First Cath Kidston Haul

When I come home for the holidays it’s the norm for my Mum and sister show me the new things that they have bought since I last saw them. One of the things my Mum pulled out was a Cath…